51°µÍø

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Revitalize Student Success and Increase Retention

The Situation

Post-COVID Fatigue

Coming out of two intense years of the pandemic, the institution saw steep declines in retention for graduate level programs. The decline was sharp and uncharacteristic relative to previous cohort benchmarks.

The school and 51°µÍø dug into the issue and began to understand that students were experiencing fatigue in all aspects of life, which was ultimately impacting their desire to stay committed to their studies.

Team members meet together in a large open room.

The Situation

Cultivate Connection, Simplify, and Drive Retention

51°µÍø’s Student Support Coaches have deep and supportive relationships with students in the programs that they support. The school, supported by the coaches, explored and strategized new initiatives that could help combat the fatigue students were experiencing.

51°µÍø created and implemented a plan to increase retention across the relevant programs. The plan included:

  • New onboarding events
  • A streamlined academic success webinar series
  • An update to the asynchronous orientation
  • An on-ground immersion program
  • In-person regional meet-ups
  • A student matching series

These retention efforts were intentionally designed to foster connection to the program and other students while alleviating challenges felt at the start of each term.

Two team members work together and look at a computer screen.

The Results

Student Satisfaction Drives Retention

These initiatives not only improved retention, but aided the program in achieving record high student satisfaction scores, ultimately leading to better student outcomes.

+5%

increase in the overall retention rate

99%

retention rate with first cohort with which the plan was implemented

A university campus building.

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